"Mind. Mentorship. Hoops"

Basketball development for athletes who want more than just training.

Confidence. Clarity. College-ready systems.  

Explore Student-Athlete Programs

TNC Lab

(Online Training Membership)

TNC Academy 

(In-Person Training)

Built Different:

6 Weeks to Confidence & Game

What We're About

At TNC, we use basketball as a tool to shape confident, driven, and well-rounded young people.

We develop:

  • Leaders, not just scorers
  • Students of the game, not just highlight chasers
  • Confident, coachable, and college-ready young adults

This is mentorship that moves with purpose.

Thoughts Need Company is...

a purpose-driven basketball development and mentorship company founded by professional athlete and coach D.J. Fenner. It’s more than just a training business—it’s a scalable movement built to transform how young athletes train, think, and grow.

By combining elite basketball training, mindset development, college prep, and personal mentorship, TNC delivers a holistic approach to athlete development. We support players from their first workout to their first offer—and beyond.

Whether in person or online, TNC offers structure, community, and mentorship for every stage of an athlete’s journey.

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